Nieuws van Microsoft
Inzake AX
Maak nu gebruik van de Dynamics AX promo:
Koop één Microsoft Dynamics AX 2012 R2 Enterprise CAL, en kreeg er een gratis. Er is geen limiet aan het aantal licenties! Meer informatie hierover vindt u hier.
Inzake CRM
Korte feedback 2012 en vooruitzicht 2013:
- 35% groei in gebruikers met Dynamics CRM wereldwijd in 2012
- In leadersquadrant Forrester, Gartner & Nucleus Research – voor groot en klein, voor marketing, sales & service
- Na het marktleiderschap (Marketcap, 2009/2010/2011) in aantallen klanten in NL voor ‘On-Premise’ gaan we in 2013 het markleiderschap in de ‘Cloud’ veroveren.
- Onze doelstellingen voor 2013 zijn simpel, realistisch en dus haalbaar – ‘double digit growth’ for CRM On Premise en ‘triple digit growth’ for CRM Online en dat met 1 codebase
- In de 1e helft van ons fiscale jaar zijn we met Dynamics CRM weer boven budget geëindig
How gaan we dat doen ? Door met ons ‘Virtuele CRM Team’ in Nederland het volgende na te streven:
- Perseverance to Deliver WOW Through Excellence Service towards our customers, partners & collegaes
- Urgency to Embrace and Drive Change by being FASTER THAN LIGHTNING
- Prepare to Create Fun and A Little Weirdness by thinking out of the box
- Challenge to be Adventurous, Creative, and Open-Minded by trial-and-error and receiving & giving feedback
- Focus to pursue Growth and Learning what can we do to improve by learning from the past and growing in the future
- Start to Build Open and Honest Relationships With Communication by Listening twice and Speaking once
- Teamwork to build a Positive Team and CRM Family Spirit by focusing on Helping each other to Winn
- Plan to Do More With Less by being Efficient and stopping Bureaucrazy
- Continue to Be Passionate and Determined to deliver results for our customers, partners & collegaes
- Restart to Be Humble and Empathic both Externally and Internally while people buy from people
- Increase our Social use of channels like facebook, linkedin & twitter to endorse, inform, interact & exchange
Onderstaand een aantal trends voor CRM in 2013 – met een flashback naar de ontwikkelingen sinds 2009
| Historische ontwikkelingen 2009 | Ontwikkelingen 2010 | Developments 2011 | Changes 2012 | Innovative 2013 |
| Kracht (Push) | Dynamiek (Pull) | Innovation (Push and Pull) | Simplify | Appification |
| Controle – traditionele werken | Samenwerken – nieuwe werken | Crowd Sourcing | Gamification | Consumarization |
| Interne Netwerken | Sociale Netwerken (intern en extern) |
Social Collaboration and Communication |
Social Enterprise | Collaborative Enterprise |
| Turbulentie | Vertrouwen | Passion |
Mindfully |
Employee Empowerment |
| Klantbehoud | Klantgroei | Customer Think |
Customer Care |
Customer Passion |
| Keuze beperking: On-Premise, Hosted of Cloud |
Keuze vrijheid: On-Premise, Hosted en Cloud |
Choice: Cloud, Hosted & On-Premise |
Choice: Cloud, Hosted,On-Premise & Hybrid |
Choice: Public Cloud, Private Cloud (Dedicated Hosting/On-Premise) & combination. |
| Efficiency – Kostenverlaging | Effectiviteit – Omzetvergroting | Customer Life Cycle Management | Customer Engagement | Customer ‘Word of Mouth’ |
| Customer Relationship Management (CRM) | eXtended Relationship Management (XRM) | Customer Journeys | Relationship Journeys | Customer & Partner Journeys |
| Focus op klanten | Focus op referenties | Focus on Customer Experience Management | Focus on Customer Centricity | Focus on User Adoption |
| Functionaliteit | Aanpasbaarheid | Be what’s next | Any Device, Any Where & Any Time | There are no limits. |
| Kosten | Return on Investment | Value for Money | Exchange Value | Marketshare->Mindshare->Heartshare |
| Managers | Leaders | Inspirators | Entrepreneurs | Innovators |